A top referrer is an employee that:
Knowing who your Top Referrer is, allows you to run a High-Impact campaign with Low-Effort because;
To create a disruptive mindset you might need people of another kind of breed. You need to recruit people who think differently and have the ability to come up with disruptive ideas. This will become your Referral Persona.
Find out who in your organization will be committed to your referral program. Nakama allows you to measure the degree of ambassadorship of employees.
Existing employees who are on the challenger side of the spectrum tend to be more critical and more open to changing things up. These people match with your Referral Persona. They are the best starting point to get your Referral Persona recruited because chances are high that these 'challenger employees' are well connected with other like-minded people (read: potential job candidate). They are the kind of ambassadors you need to achieve your goal faster.
Now that you have identified your top referrers, you need to talk with them and make it easy for them to refer by giving them access to a referral tool like Nakama.
Pieter Neels is the founder of Nakama HR. His goal: creating the perfect match between an employee and a company.