Resources

 Here you'll find content created by our Nakama team to get you started.

Referral Recruitment Report 2020

We have designed a survey to get a better look at referral recruitment in Europe. We are proud to say that over 150 companies have participated. If you would like to know how your competitors organize referrals... you know where to go.

front page report
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Create Your Referral Persona

A Referral Persona is a representation of your new recruit. It aims to give organizations a complete understanding of the type of profile they want to hire through referral. Generate your referral personal quick & easy with this free tool.

referral persona logo

Referral Recruitment Canvas

Use this tool to design a personalized referral strategy for your employees. 

What this tool for?

The referral recruitment canvas will help you to launch and maintain a employee referral program. It is a step-by-step guide from assembling a referral team to deciding which reward strategy best fits your company culture.

Screenshot of Referral Recruitment Canvas

Essential Checklist

This referral checklist will get you more hires.

We made a list with 8 actions that will convert your employees in referrers. It will make a dramatic difference in the number of referred candidates you get.

Referral recruitment checklist

Frequently Asked Questions

1. Why choose an employee referral program?

Employee referral programs are the best way to find high-quality job candidates. In a world where data is the most valuable resource, using your employees' network to hire is the next big step. Nakama helps you set up a tailor-made recruitment strategy that will allow you to find the best candidate. We also increase your Employer Branding through our Employee Advocacy campaign.

2. How to reward?

Bonus rewards can come in many ways. The most common is a monetary reward for your employee. This can easily be set up on our referral platform and you can also choose how much you want to give your employees for each referral. Nakama will help you asses your needs but also the needs of your employees. This will increase the incentive for your workforce and the number of potential new candidates.


3. How much should I reward?

On average companies reward between 1.000€ and 2.500€ to one of their employees but this can differ depending on the company, job-level, industry, and geography. You can imagine that in fierce fights for talents such as technical engineering jobs we see bonuses go up to 10.000€ Nakama's reward scheme is designed to be as straightforward and simple as possible.

4. When should I reward?

We discern 5 steps in the referral process:

  • Social/Direct referral
  • Candidate approval
  • Interview
  • Hired
  • 3 months in service

Our clients can give a reward per step and choose their own amount. Companies can also choose when to reward an employee, this means that each step can be activated/deactivated before entering any amount. This is what makes our system adaptable to any company of any size.


5. How do I turn my employees into referrers?

We assist our client in incentivizing the referral program. This is done by making our platform user friendly and also through the usage of our mobile app. On the other hand, we also put in place motivators such as referral bonuses to motivate the referral. Employees will also feel a sense of pride when introducing the right candidate and getting feedback on the referral and this could then help them with their evolution within the company.

6. Which metrics should I track?

The Nakama referral platform is designed to track numerous metrics such as the number of views, shares, candidates,... All of this data is safely stored and in alignment with the GDPR guidelines. This allows us to help you gage the best strategy according to your statistics and create more effective recruitment.

1-hour every 2-weeks to run my Employee Referral Campaign? We tell you how.

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